Privacy Policy

Your privacy is important to us

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Effective Date: January 1, 2025
Last Updated: January 1, 2025

Introduction

Welcome to Marshmallow Safaris ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website marshmallowsafaris.com and use our safari travel services.

By accessing or using our website and services, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not access the site.


Information We Collect

We may collect information about you in a variety of ways, including:

Personal Data

When you interact with our website, book a safari, or contact us, we may collect personally identifiable information, such as:

  • Full name
  • Email address
  • Phone number
  • Mailing address
  • Date of birth (for age verification purposes)
  • Nationality and passport information (for safari bookings)

Booking Information

When you book a safari tour or travel package, we collect additional information necessary to process your booking:

  • Travel dates and preferences
  • Accommodation preferences
  • Dietary requirements
  • Medical conditions or special needs relevant to your safari
  • Travel insurance details
  • Emergency contact information

Payment Details

To process your safari booking, we collect payment information. This may include:

  • Credit or debit card details (processed securely through our payment partners)
  • Bank transfer information
  • Billing address

Note: We do not store complete credit card numbers on our servers. All payment processing is handled by PCI-compliant third-party payment processors.


How We Use Your Information

We use the information we collect for the following purposes:

  • Processing Bookings: To process and manage your safari bookings, accommodations, transportation, and travel arrangements.
  • Communication: To respond to your inquiries, send booking confirmations, and provide pre-trip information and assistance.
  • Customer Service: To provide customer support during and after your safari experience.
  • Marketing: To send promotional materials and newsletters about our safari tours and services (with your consent).
  • Improvement: To analyze website usage and improve our services, website functionality, and user experience.
  • Legal Compliance: To comply with legal obligations, resolve disputes, and enforce our agreements.
  • Safety: To ensure the safety and security of our clients and staff during safari activities.

Data Sharing with Third Parties

We may share your information with trusted third parties only as necessary to fulfill our services to you:

Hotels and Lodges

We share your booking details (name, contact information, and travel dates) with hotels, lodges, and camps where you will be staying during your safari. This is necessary to confirm your reservations and ensure a smooth check-in experience.

Airlines and Transport Providers

If your safari package includes flights or ground transportation, we share relevant booking information with airlines, private charter companies, and ground transport providers to arrange your travel logistics.

Travel Insurance Providers

With your consent, we may share necessary information with travel insurance providers to arrange coverage for your safari trip, including evacuation cover provided through AMREF Flying Doctors.

Service Providers

We may share information with third-party service providers who assist us in operating our website, conducting our business, or servicing you, as long as those parties agree to keep this information confidential.

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).


Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience and analyze website traffic.

Google Analytics

We use Google Analytics to collect information about how visitors use our website. Google Analytics collects information such as how often users visit the site, what pages they visit, and what other sites they used prior to coming to our site. We use the information we get from Google Analytics only to improve our site and services.

Google Analytics uses cookies to collect information anonymously. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

Microsoft Clarity

We use Microsoft Clarity to understand how users interact with our website. Clarity helps us identify usability issues and improve the overall user experience. Clarity may record mouse movements, clicks, and scrolling behavior on our site. This data is used solely for improving our website.

Managing Cookies

Most web browsers are set to accept cookies by default. You can control and manage cookies through your browser settings. Please note that disabling cookies may affect the functionality of our website.


Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • SSL/TLS encryption for data transmitted between your browser and our servers
  • PCI-compliant payment processing through trusted third-party providers
  • Regular security assessments and updates
  • Limited access to personal data by authorized personnel only
  • Secure storage of physical and electronic records

While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.


Your Rights

You have the following rights regarding your personal information:

Right to Access

You have the right to request a copy of the personal information we hold about you. We will provide this information within a reasonable time and may charge a nominal fee for processing the request.

Right to Correction

You have the right to request the correction of inaccurate or incomplete personal information we hold about you. We will make the necessary updates promptly.

Right to Deletion

You have the right to request the deletion of your personal information, subject to certain legal exceptions. For example, we may need to retain certain information for record-keeping purposes, to complete transactions, or to comply with legal obligations.

Right to Opt-Out of Marketing

You have the right to opt out of receiving marketing communications from us at any time. You can do this by clicking the "unsubscribe" link in our emails or by contacting us directly.


Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete that information promptly.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us so we can take appropriate action.


Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. When we make changes, we will update the "Last Updated" date at the top of this policy.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our website and services after any changes to this policy constitutes your acceptance of those changes.


Contact Us for Privacy Questions

If you have any questions about this Privacy Policy, our data practices, or wish to exercise any of your rights, please contact us:

Marshmallow Safaris

This Privacy Policy is effective as of January 1, 2025.

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